*,*::before,*::after{box-sizing:border-box}
:root{--ink:#14151a;--muted:#645f56;--paper:#f7f4ee;--white:#fffefa;--gold:#d4af5e;--gold-deep:#8a6d2b;--line:#e4d8c2;--soft:#f1e8d6}
html{scroll-behavior:smooth}
body{margin:0;background:var(--paper);color:var(--ink);font-family:"Instrument Sans",system-ui,sans-serif;-webkit-font-smoothing:antialiased;overflow-x:hidden}
body::after{content:"";position:fixed;inset:0;pointer-events:none;z-index:2000;opacity:.04;mix-blend-mode:multiply;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='2' stitchTiles='stitchTiles'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)' opacity='.45'/%3E%3C/svg%3E")}
::selection{background:var(--gold);color:var(--ink)}
a{color:inherit;text-decoration:none}
a:hover{opacity:.82}
a:focus-visible,summary:focus-visible{outline:3px solid #b08d3e;outline-offset:3px;border-radius:4px}
img{max-width:100%;height:auto}
summary{list-style:none}
summary::-webkit-details-marker{display:none}
h1,h2,.serif{font-family:"Instrument Serif",Georgia,serif;font-weight:400;letter-spacing:-.035em}
.site-nav{position:sticky;top:0;z-index:100;background:rgba(247,244,238,.92);backdrop-filter:blur(12px);border-bottom:1px solid rgba(20,21,26,.08)}
.nav-inner{max-width:1240px;margin:0 auto;padding:18px 40px;display:flex;align-items:center;justify-content:space-between;gap:28px}
.nav-left,.nav-links,.nav-actions{display:flex;align-items:center}
.nav-left{gap:38px}.nav-links{gap:25px}.nav-actions{gap:10px}
.nav-links a,.nav-contact{font-size:14px;font-weight:500;color:rgba(20,21,26,.72)}
.nav-links a[aria-current="page"]{color:var(--ink);font-weight:700}
.nav-logo img{height:34px;display:block}
.nav-cta,.button-gold{background:var(--gold);padding:12px 22px;border-radius:99px;font-size:14px;font-weight:700;transition:transform .2s ease,box-shadow .2s ease}
.nav-cta:hover,.button-gold:hover{opacity:1;transform:translateY(-2px);box-shadow:0 10px 24px rgba(176,141,62,.26)}
.menu{display:none;position:relative}
.menu summary{width:44px;height:44px;border:1px solid rgba(20,21,26,.2);border-radius:12px;background:var(--white);display:grid;place-items:center;cursor:pointer}
.menu summary span{display:block;width:18px;height:2px;background:var(--ink);box-shadow:0 -6px 0 var(--ink),0 6px 0 var(--ink)}
.menu-panel{position:absolute;right:0;top:54px;min-width:250px;background:var(--white);border:1px solid rgba(20,21,26,.1);border-radius:16px;box-shadow:0 18px 44px rgba(20,21,26,.15);padding:10px;display:flex;flex-direction:column}
.menu-panel a{padding:12px 14px;border-radius:9px;font-size:14px;font-weight:600}
.menu-panel .mobile-cta{margin-top:6px;background:var(--gold);text-align:center}
.hero{position:relative;overflow:hidden;border-bottom:1px solid var(--line)}
.hero::before{content:"";position:absolute;width:720px;height:720px;border-radius:50%;background:radial-gradient(circle,rgba(212,175,94,.2),rgba(212,175,94,0) 68%);right:-250px;top:-340px}
.hero-inner{position:relative;max-width:1040px;margin:0 auto;padding:62px 32px 56px;text-align:center}
.eyebrow{display:flex;align-items:center;justify-content:center;gap:10px;color:var(--gold-deep);font-size:11.5px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;margin-bottom:24px}
.eyebrow::before,.eyebrow::after{content:"";width:28px;height:1px;background:rgba(138,109,43,.5)}
h1{font-size:clamp(2.65rem,5.8vw,4.65rem);line-height:1;margin:0 auto 20px;text-wrap:balance;max-width:1000px}
h1 em{color:var(--gold-deep);font-weight:400}
.deck{max-width:760px;margin:0 auto 22px;font-size:clamp(1.05rem,1.8vw,1.22rem);line-height:1.55;color:var(--muted);text-wrap:balance}
.meta{display:flex;justify-content:center;align-items:center;gap:12px;flex-wrap:wrap;color:#847c6f;font-size:13.5px}
.meta strong{color:#48433d}.meta i{width:4px;height:4px;border-radius:50%;background:var(--gold)}
.story-strip{max-width:900px;margin:32px auto 0;display:grid;grid-template-columns:repeat(3,1fr);background:var(--white);border:1px solid var(--line);border-radius:18px;box-shadow:0 16px 36px rgba(20,21,26,.06);overflow:hidden;text-align:left}
.story-step{padding:18px 22px;position:relative}
.story-step+.story-step{border-left:1px solid var(--line)}
.story-step small{display:block;text-transform:uppercase;letter-spacing:.12em;font-weight:700;font-size:10px;color:var(--gold-deep);margin-bottom:8px}
.story-step strong{font-size:15px;line-height:1.35}
.story-step span{display:block;color:var(--muted);font-size:12.5px;margin-top:5px}
.article-shell{max-width:1130px;margin:0 auto;padding:56px 32px 64px;display:grid;grid-template-columns:minmax(0,730px) 290px;gap:64px;align-items:start}
.article{font-size:17.5px;line-height:1.76;color:#393630}
.article p{margin:0 0 20px}
.article .lead{font-size:21px;line-height:1.65;color:var(--ink)}
.article .lead strong{background:linear-gradient(transparent 62%,rgba(212,175,94,.3) 62%)}
.article h2{font-size:clamp(1.9rem,4vw,2.55rem);line-height:1.08;color:var(--ink);margin:50px 0 18px;text-wrap:balance}
.section-kicker{display:block;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--gold-deep);font-weight:700;margin:48px 0 -38px}
.callout{margin:32px 0;background:var(--ink);color:#fff;border-radius:20px;padding:30px 32px;position:relative;overflow:hidden}
.callout::after{content:"";position:absolute;width:170px;height:170px;border:1px solid rgba(212,175,94,.35);border-radius:50%;right:-62px;bottom:-78px}
.callout small{display:block;color:var(--gold);text-transform:uppercase;letter-spacing:.14em;font-weight:700;font-size:10px;margin-bottom:14px}
.callout p{font-family:"Instrument Serif",Georgia,serif;font-size:30px;line-height:1.22;letter-spacing:-.025em;margin:0;max-width:590px}
.break-list{display:grid;gap:12px;margin:28px 0 36px;padding:0;list-style:none}
.break-list li{display:flex;gap:14px;align-items:flex-start;background:rgba(255,254,250,.68);border:1px solid var(--line);border-radius:13px;padding:15px 17px;font-size:15.5px;line-height:1.5}
.break-list span{flex:none;width:24px;height:24px;border-radius:7px;background:var(--soft);color:var(--gold-deep);display:grid;place-items:center;font-size:12px;font-weight:700}
.workflow{margin:34px 0 44px;border:1px solid var(--line);border-radius:22px;overflow:hidden;background:var(--white)}
.workflow-head{padding:24px 26px;background:var(--ink);color:white;display:flex;align-items:center;justify-content:space-between;gap:16px}
.workflow-head strong{font-size:16px}.workflow-head span{font-size:11px;color:var(--gold);letter-spacing:.1em;text-transform:uppercase;font-weight:700}
.workflow ol{list-style:none;margin:0;padding:0}
.workflow li{display:grid;grid-template-columns:46px 1fr auto;gap:16px;align-items:start;padding:21px 24px;border-bottom:1px solid var(--line)}
.workflow li:last-child{border-bottom:0}
.workflow .num{width:36px;height:36px;border-radius:11px;background:var(--soft);color:var(--gold-deep);display:grid;place-items:center;font-size:13px;font-weight:700}
.workflow strong{display:block;color:var(--ink);font-size:15.5px;margin:3px 0 4px}
.workflow p{font-size:14px;line-height:1.5;margin:0;color:var(--muted)}
.workflow .owner{font-size:10.5px;text-transform:uppercase;letter-spacing:.08em;font-weight:700;padding:5px 9px;border-radius:99px;background:#edf0e8;color:#526042;white-space:nowrap;margin-top:4px}
.workflow .owner.human{background:#f2e7cb;color:var(--gold-deep)}
.lesson-summary{margin:0 0 42px;background:var(--white);border:1px solid var(--line);border-radius:20px;padding:28px 30px;box-shadow:0 14px 34px rgba(20,21,26,.04)}
.lesson-summary small{display:block;color:var(--gold-deep);font-size:10.5px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;margin-bottom:10px}
.lesson-summary>p{font-size:19px;line-height:1.58;color:var(--ink);margin-bottom:22px}
.lesson-points{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;list-style:none;padding:0;margin:0}
.lesson-points li{background:var(--soft);border-radius:11px;padding:12px 13px;font-size:12.5px;line-height:1.4;color:#504a42}
.guardrails{display:grid;grid-template-columns:1fr 1fr;gap:16px;margin:26px 0 34px}
.guardrails section{border-radius:18px;padding:24px;border:1px solid var(--line)}
.guardrails section:first-child{background:var(--white)}
.guardrails section:last-child{background:var(--soft)}
.guardrails h3{font-size:16px;margin:0 0 14px;color:var(--ink)}
.guardrails ul{list-style:none;margin:0;padding:0;display:grid;gap:10px}
.guardrails li{font-size:14px;line-height:1.45;padding-left:17px;position:relative}
.guardrails li::before{content:"";position:absolute;width:6px;height:6px;border-radius:50%;background:var(--gold);left:0;top:8px}
.question-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin:24px 0 34px}
.question{background:var(--white);border:1px solid var(--line);border-radius:14px;padding:18px}
.question span{display:block;font-size:10px;font-weight:700;letter-spacing:.11em;text-transform:uppercase;color:var(--gold-deep);margin-bottom:7px}
.question strong{font-size:15px;line-height:1.35;color:var(--ink)}
.seller-update{background:var(--white);border:1px solid var(--line);border-radius:20px;margin:26px 0 34px;overflow:hidden}
.seller-update header{background:var(--soft);padding:16px 22px;display:flex;justify-content:space-between;align-items:center;gap:12px}
.seller-update header strong{font-size:13.5px;color:var(--ink)}
.seller-update header span{font-size:10.5px;text-transform:uppercase;letter-spacing:.1em;font-weight:700;color:var(--gold-deep)}
.seller-update blockquote{margin:0;padding:26px 28px;font-size:16px;line-height:1.65;color:#403c35}
.metric-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:12px;margin:24px 0 32px}
.metric{background:var(--ink);color:white;border-radius:15px;padding:20px}
.metric small{display:block;color:var(--gold);text-transform:uppercase;letter-spacing:.1em;font-size:9.5px;font-weight:700;margin-bottom:8px}
.metric strong{font-family:"Instrument Serif",Georgia,serif;font-size:22px;line-height:1.15;font-weight:400}
.start-checklist{list-style:none;margin:24px 0 34px;padding:0;border-top:1px solid var(--line)}
.start-checklist li{display:grid;grid-template-columns:28px 1fr;gap:12px;padding:14px 0;border-bottom:1px solid var(--line);font-size:15px;line-height:1.5}
.start-checklist span{width:24px;height:24px;border-radius:50%;background:var(--soft);color:var(--gold-deep);display:grid;place-items:center;font-size:12px;font-weight:700}
.inline-cta{margin:52px 0 0;border:1px solid var(--line);background:linear-gradient(135deg,var(--white),var(--soft));border-radius:24px;padding:34px}
.inline-cta h2{margin:0 0 12px;font-size:34px}
.inline-cta p{font-size:15.5px;line-height:1.6;max-width:570px;margin-bottom:24px}
.button-gold{display:inline-flex;align-items:center;gap:9px;padding:14px 22px;color:var(--ink);line-height:1}
.sidebar{position:sticky;top:96px}
.side-card{background:var(--white);border:1px solid var(--line);border-radius:19px;padding:24px;margin-bottom:16px}
.side-label{font-size:10px;letter-spacing:.13em;text-transform:uppercase;color:var(--gold-deep);font-weight:700;margin-bottom:13px}
.side-card strong{display:block;font-size:17px;line-height:1.35;margin-bottom:9px}
.side-card p{margin:0;font-size:13.5px;line-height:1.55;color:var(--muted)}
.toc{list-style:none;padding:0;margin:0;display:grid;gap:11px}
.toc a{font-size:13px;color:var(--muted)}
.toc a:hover{color:var(--gold-deep)}
.side-button{display:block;background:var(--ink);color:white;padding:12px 16px;border-radius:10px;text-align:center;font-size:13px;font-weight:700;margin-top:17px}
.faq-band{border-top:1px solid var(--line);background:#f2ebdd}
.faq-inner{max-width:860px;margin:0 auto;padding:62px 32px}
.faq-inner>span{display:block;text-align:center;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--gold-deep);font-weight:700}
.faq-inner h2{text-align:center;font-size:clamp(2.1rem,5vw,3rem);margin:10px 0 30px}
.faq-inner details{background:var(--white);border:1px solid var(--line);border-radius:14px;margin:10px 0;padding:0 20px}
.faq-inner summary{padding:18px 32px 18px 0;font-weight:700;font-size:15px;cursor:pointer;position:relative}
.faq-inner summary::after{content:"+";position:absolute;right:2px;top:15px;color:var(--gold-deep);font-size:22px;font-weight:400}
.faq-inner details[open] summary::after{content:"\2212"}
.faq-inner details p{margin:0 0 19px;color:var(--muted);font-size:14.5px;line-height:1.65}
.related{max-width:1130px;margin:0 auto;padding:70px 32px}
.related-head{display:flex;justify-content:space-between;align-items:end;margin-bottom:24px}
.related-head h2{font-size:36px;margin:0}.related-head a{font-size:13px;font-weight:700;color:var(--gold-deep)}
.related-grid{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.related-card{background:var(--white);border:1px solid var(--line);border-radius:18px;padding:25px;transition:transform .2s ease,box-shadow .2s ease}
.related-card:hover{opacity:1;transform:translateY(-3px);box-shadow:0 16px 32px rgba(20,21,26,.07)}
.related-card span{font-size:10.5px;text-transform:uppercase;letter-spacing:.11em;color:var(--gold-deep);font-weight:700}
.related-card strong{display:block;font-size:18px;line-height:1.35;margin:11px 0 8px}
.related-card p{font-size:13.5px;line-height:1.55;color:var(--muted);margin:0}
footer{background:var(--ink);color:white}
.footer-inner{max-width:1130px;margin:0 auto;padding:34px 32px;display:flex;align-items:center;justify-content:space-between;gap:24px;flex-wrap:wrap}
.footer-inner img{height:24px;filter:brightness(0) invert(1);opacity:.88}
.footer-inner p{margin:0;color:rgba(255,255,255,.58);font-size:12.5px}
.footer-links{display:flex;gap:20px;color:rgba(255,255,255,.72);font-size:12.5px}
@media(max-width:1180px){.nav-links,.nav-contact,.nav-cta{display:none}.menu{display:block}.article-shell{grid-template-columns:minmax(0,730px);max-width:800px}.sidebar{display:none}}
@media(max-width:720px){.nav-inner{padding:14px 20px}.hero-inner{padding:46px 20px 42px}.story-strip{grid-template-columns:1fr;max-width:460px;margin-top:26px}.story-step+.story-step{border-left:0;border-top:1px solid var(--line)}.article-shell{padding:40px 20px 50px}.article{font-size:16.5px}.article .lead{font-size:19px}.lesson-summary{padding:24px 22px}.lesson-points{grid-template-columns:1fr}.workflow li{grid-template-columns:40px 1fr}.workflow .owner{grid-column:2;justify-self:start}.guardrails,.question-grid,.metric-grid,.related-grid{grid-template-columns:1fr}.seller-update header{align-items:flex-start;flex-direction:column}.callout{padding:26px}.callout p{font-size:25px}.inline-cta{padding:28px 24px}.faq-inner,.related{padding-left:20px;padding-right:20px}.related-head{align-items:start;gap:10px;flex-direction:column}.footer-inner{align-items:flex-start;flex-direction:column}.footer-links{flex-wrap:wrap}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.nav-cta,.button-gold,.related-card{transition:none}}